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GUILTY / Just discharge
疚
事
要排出
Continuing the topic of guilt created in the first issue,
the website was created with the concept of "疚事排出所",
which allows consumers to write down their guilt and link it to the product,
so that consumers can express their guilt and get a physical and mental expression.
We also use social media and campus activities to encourage consumers write down their own sins, and make them share and send Mini Oligo products,
letting the campaign to be widely distributed among consumers.
Finally,
the project's outcomes were displayed at the Taipei Songshan Exhibition.
[ Experience Website ]
The website categorises guilt into seven types:
love, work, school and other.
Check the box next to the category you want to fill in and write your guilty pleasure event at the bottom.
Lastly,
You can look at the surrenders left by others.
The entire procedure will be carried out anonymously.
A total of 1,133 responses were received.
.
In charge of website illustration
- Website Experience Video -
off - line event
campus event
Three campus events were held at
Fu Jen Catholic University 辅仁大学,
Tamkang University 淡江大学
and
Tunghai University 东海大学 in Taichung.
- Campus Event Hand Card Design -
- Campus Event Sign in Booth Design -
The event was packaged with a
guilt expulsion institute to convey the message of
"奧利多水排出你的內疚小事",
and was accompanied by a guilt test and
a photo card drawing to increase the fun of the event.
- Campus Event Sign in Booth Design -
The voting section incorporates components of a threaded version.
Using the questions provided in each case, participants can compute their own guilt index.
The guilt index is divided into three categories: moderate, severe, and mild guilt.
- Mini Oligo Street View Video Editing -
Exhibition design
26-28 March,
a three-day exhibition was held at the Taipei Songshan Cultural and Creative Park,
which attracted 2,500 visitors.
Exhibition background design
Exhibition postcard design
1/12
Exhibition case film
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